Sell Your BE@RBRICK — Zero Seller Commission Fees
What Is a BE@RBRICK?
BE@RBRICK is a collectible bear-shaped figure produced by Medicom Toy, launched in 2001 in Japan. The name combines 'Bear' and 'KUBRICK' (Medicom's earlier figure line). BE@RBRICKs come in standardized sizes: 100% (approximately 7cm), 400% (28cm), and 1000% (70cm). The figure's value is driven almost entirely by the collab — BE@RBRICK partners with fashion houses (Chanel, Comme des Garçons), artists (KAWS, Keith Haring, Basquiat), streetwear brands (Supreme, fragment design), luxury brands (Rolex), and pop culture IPs (Star Wars, Dragon Ball, Mickey Mouse). The same bear shape across all collabs creates a unified collectible series where the artwork and partnership determine the price.
![]() | BE@RBRICK DAVE 100% & 400% Set 'Chrome' | Sell |
![]() | BE@RBRICK Series 45 Sealed Set 100% 'Multicolor' (24 Blind Boxes) | Sell |
![]() | BE@RBRICK Garfield 100% & 400% Set 'Gold Chrome' | Sell |
![]() | BE@RBRICK Pink Panther 1000% 'Pink' | Sell |
![]() | BE@RBRICK x Keith Haring #8 100% & 400% Set 'White' | Sell |
Understanding BE@RBRICK Sizes and Value
50% — roughly 35mm; typically found in blind box series sets or as bag accessories; not a standalone collector piece
- 100% — roughly 70mm; the base unit all percentages are measured against; common in series blind boxes and smaller collabs
- 200% — roughly 140mm; less common; appears in select collab releases
- 400% — roughly 280mm; the most widely collected display size; the standard for brand and artist collabs
- 1000% — roughly 700mm; the premium display piece; commands the highest prices and is the prestige format for high-profile collabs
BE@RBRICKs Series and Types
- Series (blind box) — numbered sets (e.g., Series 47) sold in blind boxes; each box contains one random figure across multiple themes including Basic, Pattern, Artist, Horror, Flag, Cute, and SF (Secret Figure)
- Secret Figure (SF) — the ultra-rare pull in a blind box series; significantly lower pull rate than standard figures; strong secondary market value
- Collab releases — figures produced in partnership with fashion brands (BAPE, Supreme, Chanel, Comme des Garçons), artists (KAWS, Murakami), or entertainment properties; collab partner is the primary value driver alongside size
- Open edition vs. limited — some collabs are open edition (produced to demand); others are strictly limited run; limited releases command higher premiums on resale
How to Sell Your BE@RBRICK on alias
- DOWNLOAD
Get the alias app on iOS or Android — free to download.
- LIST
alias already has the SKU, product details, and images in the app. Search for your specific BE@RBRICK collab and size.
- SELL
Set your price using alias market data. Major collab editions in 1000% size can command significant premiums — the data shows current comps.
- EARN
alias handles the rest. Zero seller commission fees on collectibles — see alias.org/fees for details.

Zero Seller Commission Fees
Listing collectibles on alias just got better. Enjoy 0% commission fees on BE@RBRICK designer toys and pop culture collectibles. Learn more.
BE@RBRICK FAQs
What is a BE@RBRICK?
Vinyl bear figure by Medicom Toy Japan. Produced as collab vehicles with fashion brands, artists, and cultural figures. Sold in 100%, 400%, and 1000% sizes. Secondary market value driven entirely by the specific collab and edition size.
Who made BE@RBRICK?
Medicom Toy, Tokyo — founded by Tatsuhiko Akashi. First released in 2001 as a free gift at Medicom's World Wide Love event.
Why are BE@RBRICKs so expensive?
Limited production, global demand from fashion and art collector communities, and the cultural weight of collaborating partners. A single BE@RBRICK edition can attract buyers from multiple otherwise-separate collector worlds.
What is the most expensive BE@RBRICK?
Varies by market. Major collab editions (KAWS, CHANEL, BAPE) in 1000% size have sold for thousands. alias shows live market pricing for specific collabs and sizes.
How big is a 400% BE@RBRICK?
Approximately 28cm (about 11 inches). The 1000% is approximately 70cm (about 28 inches). The 100% is approximately 7cm (about 2.75 inches).
Do I need the original box to sell my BE@RBRICK?
Box is highly significant for BE@RBRICK resale. Mint-in-box commands the highest prices. Damaged or missing box reduces value — but the figure can still be listed with an accurate condition note. Visit alias.org/item-condition for guidelines.
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